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January 26 2016 In this issue:
Jim Koch Addresses Industry Giants Purchasing Craft Brewers
Key to Success: Authenticity & Brand Promise
Just Add Heat
Use Visual-Based Platforms to Promote Your Nightclub
Nightclub & Bar Show Announces 2016 Nightlife & Networking Events
January 2016 Bartender of the Month: Armon Noori
Nightclub & Bar Selects Johnson & Wales Student Fellowship Award Winners
Jim Koch Addresses Industry Giants Purchasing Craft Brewers 
At the 2016 VIBE Conference in San Diego, industry icon Jim Koch, the brewer and founder of Boston Beer, said purchases of small brewers by behemoths like Miller...
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Key to Success: Authenticity & Brand Promise 
When some operators have lost market share they can be tempted to reinvent their brand, or advertise or promote their way of slipping sales. A much better approach to the...
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Just Add Heat 
At a time of year when most restaurants in the District are packing away their patio chairs and closing up shop until al fresco dining returns in the spring, Poste Modern Brasserie...
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Use Visual-Based Platforms to Promote Your Nightclub 
The evolution of social media has led us to the Visual Era. Blogging led to MySpace and Facebook, Twitter streamlined posting, and now visual platforms like Instagram are...
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Nightclub & Bar Show Announces 2016 Nightlife & Networking Events 
The 2016 Nightclub & Bar Convention and Trade Show will host exclusive nightlife and networking events March 6 through March 9 throughout the city of Las Vegas. This year's...
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January 2016 Bartender of the Month: Armon Noori 
Armon is never still behind the bar, and that none of the energy he expends is wasted. If he isn't building a drink, he's tinkering with house-made spirits, liqueurs, or botanicals....
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Nightclub & Bar Selects Johnson & Wales Student Fellowship Award Winners 
Nightclub & Bar Media Group is honored to congratulate 5 students for winning the Johnson & Wales Student Fellowship Award from their 4 campuses in Charlotte, NC...
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