Presenting the 2013 Top 100 NCB Top 10 ProfilesApril 30, 2013 By: Nightclub and Bar
Proof that people will party despite economic trends and that stellar operations, promotions and service translate into positive sales is evident in the revenue numbers showcased on the 2013 Nightclub & Bar Top 100 roster. Two Las Vegas nightclubs broke records in 2012, as XS Nightclub and Marquee Las Vegas each generated annual revenues in excess of $80 million. Here we provide some brief insight into why the Top 10 of the Top 100 Nightclubs were so successful.
#1 XS Nightclub
Collectively, Wynn and Encore have more Forbes Five-Star awards than any other casino resort in the world; this level of hospitality and expectation of service is only continued in the nightclub. With a pristine venue, striking model servers, and an acute attention to detail, each guest is left enamored when they experience an evening at XS. The venue is inspired by the sexy curves of the human body and is decorated in rich gold, black, bronze. XS Nightclub took the party to an entirely new level with their events line-up for 2012, signing 35 headlining EDM superstars to an exclusive year-long roster. Performers such as David Guetta and deadmau5 graced the stage of XS each night. With performances such as these, XS was dubbed “Las Vegas’ dance music mecca” by MTV and won Mega-Club of the Year for 2013 in the Nightclub & Bar Awards. Needless to say, it is nearly impossible to visit XS Nightclub and to not be pulled into a trance of electronic beats and good times. XS Nightclub made a profit of $80-90 million in 2012.
#1 Marquee Nightclub
Energy and excitement are two words that are drastically understated when describing Marquee Nightclub. The nightclub is home to three floors, each hosting their own genre of music so there is something for everyone. Sporting a beautiful view of the Vegas Strip, Marquee has the perfect environment for an unforgettable night. Marquee delivers fans their fix of electronic dance music with renowned DJ’s such as Avicii and Benny Bennassi. What sets Marquee so far apart from other Vegas hotspots, however, is that the party of the nightclub is brought outdoors to bask in the Las Vegas sunlight with Marquee Dayclub. Marquee Dayclub is making a name for itself, winning Dayclub of the Year for 2013 in the Nightclub & Bar Awards. There is a reason Marquee Nightclub has the reputation it does and why they pulled in $80-90 million in 2012 alone. The combination of the superb talent is brought in on a nightly basis to grace the stage of Marquee, the energy, and drinks makes for an unparalleled experience for guests.
#3 TAO Las Vegas
The voyeuristic design of TAO Nightclub includes three full-service bars, two main rooms playing a variety of hip hop, electronic dance music, and top 40, state-of-the-art audio and lighting systems, private skyboxes, and a 40-foot outside terrace overlooking the Las Vegas Strip. TAO Nightclub is the place to see and be seen, attracting world class DJs and celebrities such as Jay Z, Usher, Drake, Rihanna, and Kim Kardashian. Throughout the venue guests can catch a glimpse of the infamous bathtub models immersed in rose petal baths, and for those looking to catch a brief reprieve from the dance floor, the TAO Lounge and TAO Beach offer sexy alternatives. TAO Las Vegas brought in $60-70 million in 2012.
LIV has redefined nightlife on Miami Beach, merging the allure of the historical Fontainebleau and contemporary entertainment. The quintessential nightspot, fashioned by MMG Nightlife, fuses the appeal of an ultra, exclusive lounge and a high-energy nightclub. With over 18,000 square feet of striking architectural design and lavish decor, LIV sets the stage for the ultimate nightlife experience. LIV features a variety of music formats during its four weekly nights, Wednesday and Friday-Sunday, and offers VIP tables, private skyboxes, three full-service bars and a lavish main dance floor. The combination of music, drinks, and celebrity sightings, guests are guaranteed an incomparable nightlife experience when visiting LIV. LIV pulled in $45-60 million in 2012.
#5 Surrender Nightclub
When visiting Vegas, one cannot help but surrender to the nightlife, and ironically, a go-to spot just so happens to be Surrender Nightclub. With an energetic, dance atmosphere, the club sports multiple dance floors with talented DJ’s gracing the stage from night to night. There are lovely cabanas that go along with the venue’s sexy design. Surrender has an extremely hospitable attitude when it comes to customer service. Surrender Nightclub made $45-60 million dollars in 2012 and if this club keeps giving the people what they want, they will continue to come back night after night.
#6 Pure Nightclub
With an unparalleled view of the Las Vegas Strip, PURE symbolizes a standard in Las Vegas nightlife. PURE is three venues in one, sporting 36,000 square feet, each venue feature its own DJ, sound system, and sexy style. The venue is a haven for celebrities who come to explore euphoric atmosphere, chic design, and prompt service. PURE has been recognized with numerous awards including “Las Vegas Mega-Club of the Year” by the 2011 Nightclub & Bar Awards and was named No. 1 Club in the country by E! Entertainment. PURE provides an enchanted experience for guests; it is no wonder the nightclub earned $35-45 million this past year.
#7 LAVO New York
With a high energy ambiance and a reputation for excellent customer service, it is no wonder that LAVO NYC is on our Top 100. Whether guests are looking for an entertaining spot for a nightcap or going full out for a night on the town, LAVO has it all. The LAVO restaurant is known for their amazing food, and after hours, a DJ comes in and plays music that one cannot help but move their feet to. LAVO NYC raked in $25-35 million in this past year, proving their preeminence not just in the New York City nightclub scene but the entire country. From the sleek design of LAVO NYC to the trance-like beats the DJ pumps out every night, LAVO is the place to be when visiting New York.
#8 Tryst Nightclub
As soon as guests walk into Tryst Nightclub in Las Vegas, there is no denying its beauty; the club comes equipped with a waterfall and terrace. DJ’s come into Tryst to play their mix of hip hop and EDM, so needless to say the dance scene at Tryst is always on point. There are multiple bars at Tryst which makes it easy to get a drink in a timely fashion, even on a busy night. Tryst Nightclub made $25-35 million in 2012 and shows no sign of slowing down. With their elegant venue and intimate atmosphere, Tryst is a must see when visiting Vegas.
#9 LAVO Las Vegas
LAVO Nightclub boasts one of the most intimate, yet energetic, dance floors in Las Vegas surrounded by lush table seating and an expansive bar. LAVO is open 5 nights a week with some of the latest hours in Vegas and quickly became a "must-go" destination for those who love music, dancing and a high quality nightlife experience. LAVO earned $25-35 million in 2012 and is sure to continue their high revenue with their hospitable oriented staff and unspoken agreement to provide their guests a nightclub experience like no other.
#10 Mango’s Tropical Café
Mango’s Tropical Café is two floors of full dance action. There are always beautiful male and female dancers pumping up the party throughout the club. Drinks at Mango’s are affordable and fun, which obviously promotes a great time for guests. Whatever type of partier or whatever type of mood, there is something for everyone at Mango’s; live performances, dancers and different rooms with different vibes upstairs. Mango’s Tropical Café made $25-35 million dollars in 2012 and will not lose that pace. When visiting Mango’s, it is a guaranteed good time from the singing and dancing, to the libations and socialization.