Two-Year Anniversary Party at XSNovember 17, 2011
Las Vegas Single Promotion/Party/Event of the Year
Name of Club: XS
Name of Event: The Electric Daisy Carnival Pre-Party With DJ Tiësto: The Intimate Experience
Location: Los Angeles
Ownership/Parent Company: Wynn Resorts
Square Footage: 40,000
This February, thousands of club goers and electronic music fanatics flocked to XS Nightclub at Wynn Las Vegas for the highly anticipated two-year anniversary featuring a special performance by dance music phenomenon Deadmau5. Just after midnight, the club darkened, the music stopped, and the sea of screaming fans began to chant his name. Deadmau5 appeared on stage donning his infamous mouse headpiece, a glimmering platinum version for the occasion, and played until nearly 5 a.m.
Spotted in the sea of fans were Holly’s World stars Holly Madison, Angel Porrino and Laura Croft dancing on stage next to the set-up and LED screens brought in just for this party. Fans throughout the club could be spotted in their best “Mau5-wear”, and the reality stars were no exception. Holly wore glow in the dark mouse ears that were seen throughout the club, while Angel went all out with a crazy ensemble of mouse ears, sunglasses, and a tutu!
Right next to the group, the XS executive team presented Managing Partner Jesse Waits with an incredible anniversary cake, shaped like Deadmau5’s famous headpiece but the signature X’s over the eyes were replaced with the XS logo. The cake was created by Freed’s Bakery in Las Vegas just for the event.
The evening was a special one for all involved, as after two years, XS continues to remain on top of the nightlife scene. Since opening, the venue has been continually celebrated and recognized with awards and accolades including 2010 Nightclub & Bar Mega-Club of the Year to local favorites in countless “Best Of” lists. Known as the top grossing nightclub in the country, XS has placed in the number one spot for the Nightclub & Bar Top 100 in both 2010 and 2011, based on annual revenue.
Combining the celebration with Deadmau5 was a perfect combination. Deadmau5 has been a rising star in the electronic genre over the past three years, and his popularity exploded worldwide after playing the MTV Video Music Awards in September. Recognized by his famous mouse headpiece, Deadmau5’s shows are always unique as he assembles tracks on the fly, using cutting edge computer technology, including software he’s helped write himself.
Video footage of the anniversary party can be seen at http://youtu.be/cBVhZ9xafU8.