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NCB Author

Mark Vidano

Contributing Writer


Mark Vidano

Mark Vidano, vice president of operations for MarkeTeam Inc., began his hospitality career in 1979. Vidano has held marketing and operations positions with Dick Clark’s American Bandstand Grills, A&W Restaurants, Stuart Anderson’s Cattle Company restaurants and Kinko’s. He enjoys sharing his “real world” experience through speaking engagements and articles in trade magazines.


Calendar Article
2012 Promotion Planning Guide    September 12, 2011
By: Annie Akin,Mark Vidano,Nightclub & Bar,Rich Verrecchia

To help you get a serious jump on this crucial work, we’ve assembled our 2012 Promotion Planning Guide, including a calendar of events and holidays around which you can build sales-sparking promos and some expert how-to advice.

Article
Making Point-of-Sale Materials Actually SELL!   March 30, 2011
By: Mark Vidano

They’re called point-of-sale (POS) materials for a reason: They play a key role in selling the products or programs your bar or club is showcasing. Here are seven ways to make your bar or club POS materials do their jobs correctly.

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