NCB Author

Mark Vidano

Contributing Writer

Mark Vidano, vice president of operations for MarkeTeam Inc., began his hospitality career in 1979. Vidano has held marketing and operations positions with Dick Clark’s American Bandstand Grills, A&W Restaurants, Stuart Anderson’s Cattle Company restaurants and Kinko’s. He enjoys sharing his “real world” experience through speaking engagements and articles in trade magazines.

	Article 2012 Promotion Planning Guide September 12, 2011 By: Annie Akin,Mark Vidano,Nightclub and Bar,Rich Verrecchia To help you get a serious jump on this crucial work, we’ve assembled our 2012 Promotion Planning Guide, including a calendar of events and holidays around which you can build sales-sparking promos and some expert how-to advice.
	Article Making Point-of-Sale Materials Actually SELL! March 30, 2011 By: Mark Vidano They’re called point-of-sale (POS) materials for a reason: They play a key role in selling the products or programs your bar or club is showcasing. Here are seven ways to make your bar or club POS materials do their jobs correctly.

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Mark Vidano

Contributing Writer

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