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NCB Author

Kristen Santoro

Content Director

Kristen Santoro

Kristen Santoro, Nightclub & Bar Media Group

The digital content director of the Nightclub & Bar Media Group, Kristen Santoro has spent the past 10 years in the events industry. From 2003 to 2007, she worked for an I&D company on internationally recognized events before deciding to further her education. After graduating from Suffolk University with a Masters in Communication and a concentration in Public Relations and Advertising, Santoro became an event manager for The Center for Business Intelligence a division of Advanstar Communications. During this time she traveled the country and internationally to various events as an onsite manager.  Santoro handled conference and special events at Nightclub & Bar prior to being promoted to the content manager and then content director in 2013.


Make a Difference Blog
5 Things that Make a Big Difference   September 17, 2013
By: Kristen Santoro

The hospitality industry is very challenging for owners and operators. And the success is dependent on the efforts you are willing to put into it.

Ruth's Chris Cocktail Dinner Blog
A Night Out With Ruth’s Chris, William and Rémy   September 16, 2013
By: Kristen Santoro

The Ruth’s Chris Steak House first hand-crafted cocktail dinner is a night that my palate won’t soon forget.

VIBE Vista Awards Article
Last Chance! Submit your VIBE Vista Award Nomination Today   September 16, 2013
By: Kristen Santoro

Today Monday, September 16th is your last chance to submit your entry for the 2014 VIBE Vista Awards.

Bar Rescue Sponsors Article
September 15: Marley's on the Beach    September 15, 2013
By: Kristen Santoro

Season 3 Episode 20: Check out the products and services Jon Taffer of Bar Rescue used to turnaround Marley's on the Beach.

Bar Rescue Cocktail Recipe Article
St. Michelle Beach Club Recipes   September 15, 2013
By: Kristen Santoro

Season 3 Episode 20: Check out the official drink recipes from the St. Michelle Beach Club episode on Spike TV's Bar Rescue.

Aaron Alvarez - Nightclub & Bar's September Bartender of the Month Article
September 2013 Bartender of the Month: Aaron Alvarez   September 13, 2013
By: Kristen Santoro

Even though Aaron Alvarez is only 34 years old, he’s a Certified Sommelier and has worked at a number of prominent establishments. As one of the most respected mixologists in L.A.—he’s managed the bar at the exclusive Vanity Fair Oscar Party for two years running—Alvarez still prefers to...more >>

Remembering 9/11 Blog
Remembering 9/11   September 11, 2013
By: Kristen Santoro

A vivid memory, as if it happened yesterday; one will never forget where they stood on September 11, 2001 during the horrific events that took place. Twelve years later we pause to honor and reflect on the nearly 3,000 victims of the 9/11 terrorist attacks.

Marquee Nightclub New York Article
Staying Relevant On The Scene   September 10, 2013
By: Kristen Santoro

In order to stay front-of-mind for customers and on top of your game there are some crucial steps that need to be managed across the hospitality spectrum.

Ginger Cocktail Article
Cocktail Bars Take On Ginger   September 10, 2013
By: Kristen Santoro

Ginger had been creating quite the stir this year in varying cocktails across the country. This spicy and sometimes sweet ingredient has been turning good cocktails into truly awe-inspiring ones.

Promotion Planning October Article
Promotional Planning Guide Update - October    September 10, 2013
By: Kristen Santoro

October hosts a slew of holidays that every owner or operator should be taking advantage of; including one monster holiday, Halloween.

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