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NCB Author

Kristen Santoro

Content Director


Kristen Santoro

Kristen Santoro, Nightclub & Bar Media Group

The digital content director of the Nightclub & Bar Media Group, Kristen Santoro has spent the past 10 years in the events industry. From 2003 to 2007, she worked for an I&D company on internationally recognized events before deciding to further her education. After graduating from Suffolk University with a Masters in Communication and a concentration in Public Relations and Advertising, Santoro became an event manager for The Center for Business Intelligence a division of Advanstar Communications. During this time she traveled the country and internationally to various events as an onsite manager.  Santoro handled conference and special events at Nightclub & Bar prior to being promoted to the content manager and then content director in 2013.

 


VIBE Conference Registration Article
And the VIBE Conference Countdown Begins!   January 5, 2015
By: Kristen Santoro

Only 12 more weeks until VIBE Conference takes over Las Vegas on March 31 and April 1. As the days wind down, it’s time to finalize your plans, including registering, flights and confirming hotel stays.

Bloody Mary Cocktail Recipe Blog
Happy National Bloody Mary Day!    January 1, 2015
By: Kristen Santoro

Part drink, part breakfast, all hangover cure — there’s no better way to kick off 2015 than with a kickin’ Bloody Mary.

So take these 4 epic promotions and rework them to fit your audience and your brand. Article
Epic Promotions to Host in the New Year   December 16, 2014
By: Kristen Santoro

Your goal as a bar or nightclub owner is to develop and execute creative promotions that impact your bottom line. So take these 4 epic promotions and rework them to fit your audience and your brand.

How to Stock Your Bar for the Holidays Article
How to Stock Your Bar for the Holidays    December 16, 2014
By: Kristen Santoro

Stocking your bar for the holiday season doesn’t need to break the bank. The key is striking a balance between what you already have and seasonal products needed for holiday flavors.

Temple Nightclub San Francisco Article
Why Renovate a Successful Club?    December 16, 2014
By: Kristen Santoro

Why? Because having doubled nightly attendance and revenue possibilities of the club’s previous incarnation, Temple Nightclub is on target to once again become one of San Francisco’s nightlife destinations in 2015.

Packy's Pub becomes Campbell's Irish Pub on Bar Rescue Article
Taffer Turns Around Packy's Pub   December 14, 2014
By: Kristen Santoro

In 1986, Patrick “Packy” Campbell, immigrated to the states from Ireland and got involved in the bar business in order to live the American dream. Wanting to test his luck, Packy opened his own bar and when Packy’s Pub first opened it was busy all the.

Packy's Pub becomes Campbell's Irish Pub on Bar Rescue Article
It's Time to Pack Up and Return to Ireland   December 14, 2014
By: Kristen Santoro

Patrick "Packy" Campbell, owner of Packy’s Pub, has 14 years’ experience in the bar business but somehow he left is staff to run his bar on their own and is now failing. Could Taffer light a fire in Patrick and get him back on the straight and narrow?

Products and Services from Packy's Episode of Bar Rescue Article
Products & Services Used at Packy's   December 14, 2014
By: Kristen Santoro

Check out the products and services Jon Taffer of Bar Rescue used to turnaround Packy's.

Bar Rescue Recipes from Campbell's Irish Pub Article
Campbell's Irish Pub Recipes    December 14, 2014
By: Kristen Santoro

Check out the official drink recipes from the Campbell's Irish Pub episode on Spike TV's Bar Rescue.

7 Clever Cocktail Promotions to Make You Money Article
7 Clever Cocktail Promotions to Make You Money   December 9, 2014
By: Kristen Santoro

Whether you’re thriving or just surviving, every owner is constantly looking for new tricks, strategies and promotions to improve business. Here are 7 clever cocktail promotions from Patrick Henry Creative Promotions.


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