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NCB Author

Kristen Santoro

Content Director


Kristen Santoro

Kristen Santoro, Nightclub & Bar Media Group

The digital content director of the Nightclub & Bar Media Group, Kristen Santoro has spent the past 10 years in the events industry. From 2003 to 2007, she worked for an I&D company on internationally recognized events before deciding to further her education. After graduating from Suffolk University with a Masters in Communication and a concentration in Public Relations and Advertising, Santoro became an event manager for The Center for Business Intelligence a division of Advanstar Communications. During this time she traveled the country and internationally to various events as an onsite manager.  Santoro handled conference and special events at Nightclub & Bar prior to being promoted to the content manager and then content director in 2013.

 


National Hot Mulled Cider Day Recipe Blog
Spice Up a Cool-Weather Treat   September 30, 2014
By: Kristen Santoro

Perfectly suited for a crisp and cool September evening, hot mulled cider is the perfect addition to any cocktail menu during the fall months.

VIBE Conference News
VIBE Poised for Continued Growth with Acquisition   September 29, 2014
By: Kristen Santoro

We have some very exciting news to share! Nightclub & Bar’s parent company, Questex Media Group, a leading global business information and events company, announced that Shamrock Capital Advisors has acquired the company in partnership with senior management.

Craft Beer on National Drink a Beer Day Blog
Raise a Pint and Toast to National Drink a Beer Day    September 28, 2014
By: Kristen Santoro

The holiday comes in perfect timing with fall flavors and Oktoberfest, so strut your stuff and show your customers that you offer the best beer drinking experience in town!

New Episodes of Bar Rescue with Jon Taffer Premier Oct 5 Blog
Get Ready! New Bar Rescue Episodes Premier Oct 5   September 23, 2014
By: Kristen Santoro

You have waited long enough! Mark your calendars for the highly anticipated return of Spike TV’s hit show “Bar Rescue” on Sunday, October 5th at 9:00pm ET/PT.

Guide to Finding New Products Blog
Guide to Finding New Products   August 26, 2014
By: Kristen Santoro

Let us introduce you to the new Nightclub & Bar Marketplace where you can now search for thousands of products, services and resources all available at the click of a button!

The Spare Room Created Innovative Cocktail Menues Article
There's No Time to Spare When Creating Cocktails   August 26, 2014
By: Kristen Santoro,Mary-Kate Dunphy

The Spare Room in Los Angeles provides patrons with a novel experience based on nostalgic memories at this Prohibition-era inspired lounge.

Wine Trends and Upselling Tips Article
Wine Trend Tidbits   August 19, 2014
By: Kristen Santoro

Rather than inundating your staff with wine information – expertise in which can take several years to achieve – Gosselin suggests teaching them 4 or 5 facts about wine at first.

Rum Cocktail Recipe - Caliche Strawberry Daiquiri Blog
Spike your Cocktails with Rum   August 16, 2014
By: Kristen Santoro

Squeeze every last drop of summer with a celebration in honor of National Rum Day today Saturday, August 16th and spike your cocktails with some aged white rum nearly 150 years in the making.

Labor Day promotions for Bar and Nightclubs Article
Snagging Labor Day Revelers   August 12, 2014
By: Kristen Santoro

Labor Day is prime time for snagging revelers eager to get the last bit out of summer. To prevent your bar from hitting a slump this holiday, here are some key pointers to help evade a slow weekend.

Cleaning and Maintaining Cocktail Tap Lines Blog
Cleaning and Maintaining Cocktail on Tap Lines   August 5, 2014
By: Kristen Santoro

One key component that can affect the quality and taste of your cocktails on tap is cleaning and maintenance of the tap system. Here are four of helpful cleaning and maintenance hints from Kathy Casey of Liquid Kitchen.


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