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NCB Author

Jon Taffer

Contributing Writer


Jon Taffer

Jon Taffer is President of the Nightclub & Bar Media Group, and is a veteran nightclub, bar and restaurant operator who provides consulting services around concept creation, development and growth management through his firm, Taffer Dynamics, which counts leading restaurant, nightclub and hotel operations among its clientele. Taffer also is a noted speaker and trainer. He now leads the Nightclub & Bar brand, which involves the Nightclub & Bar Convention and Trade Show, Nightclub & Bar Magazine and the NCB digital properties, including nightclub.com and four e-newsletters.


Champagne toast Article
Coupling Up   January 19, 2011
By: Jon Taffer

Anything that you can do to attract singles to your club or bar, you should be doing including booking singles groups, posting info about your club in singles chat rooms and advertising on websites for single people in your area.

Mardi Gras beads Article
Lei-ng the Groundwork   January 12, 2011
By: Jon Taffer

Guests will enjoy this fun and easy promotion that will have them collecting leis or beads throughout the night. The person who receives the most, wins a prize.

League dart and pool events Article
Bar Sports Leagues Get People in the Door   December 21, 2010
By: Jon Taffer

If you have pool tables or dartboards you know the benefits of attracting leagues into your bar. But have you ever considered having a one-night only tournament for non-league players?

Holiday Cocktail Article
Holiday Parties for Hospitality Industry Pros   December 15, 2010
By: Jon Taffer

The holidays are a crazy time for those in the hospitality industry, so how about throwing a holiday party for those in the business, showing them that they’re appreciated?

Crowded Club Article
Cater to the Crowds   November 24, 2010
By: Jon Taffer

How can you attract a new crowd? Why not try specialty nights? This one can be tricky, but if you pull it off, it can be enormously profitable.

helping hands Article
Raising Funds for Charity Can Drive Traffic   November 17, 2010
By: Jon Taffer

Charities are always looking for ways to raise money, and you can benefit at the same time. Here's what you need to know to make it work for the community and your bar.

Diamonds Article
How to Become Every Girl’s Best Friend   November 10, 2010
By: Jon Taffer

They say diamonds are a girl’s best friend, so why not make your bar the best friend in town? With the Diamonds are a Girl’s Best Friend promotion, you can work with a jeweler to offer a stunning prize to your guests.

young beer drinkers Article
How to Become the Neighborhood Hotspot   November 3, 2010
By: Jon Taffer

Want to be the bar everyone in the area loves to hit up? Try out an Apartment Complex Party, a simple promotion to implement but one that pays off big with guest loyalty.

boxing gloves Article
Prepping for Post-Football Season Already? Yes.   October 27, 2010
By: Jon Taffer

During the second half of football season, begin a tease ad campaign promising more fun on Monday nights after the football season is over. One option: boxing night.

Suitcase Article
Bring Them In, Send Them Off: Suitcase Party Promotion   October 13, 2010
By: Jon Taffer

Want to draw in guests on a Friday night, and build loyalty within your bar or nightclub? Then why not host a Suitcase Party?



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