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NCB Author

Jack Robertiello

Contributing Writer


Jack Robertiello

Frequently writing and consulting about spirits, Jack Robertiello also judges at events including the San Francisco World Spirits Competition, the International Rum Fest, and Spirits of Mexico.


McCormick & Schmicks Cocktails Article
Did Spirits Have A Challenging Year?   January 20, 2014
By: Jack Robertiello

Research firm GuestMetrics reports something you may already know: volume is slowing down. Plus, is tipping on the way out?

Cocktails Article
The New Year Should Bring New Drinks   January 7, 2014
By: Jack Robertiello

Change is good, and now's the time to examine all the new beverage choices the market offers.

Smoothie Cocktail Blog
Juicing Gets Bigger In The New Year   January 6, 2014
By: Jack Robertiello

The 21st Century consumer is looking for healthier choices, even when alcohol is part of the mix. Consumers are calling the drinks juicetails, and are said to consider them a healthier alternative to conventional mixers.

Reports Article
Nielsen Reports on Year End Beer and Wine Sales   January 6, 2014
By: Jack Robertiello

Given the mixed economic data of the past few months, it’s still too early to know, but recent reports might help identify year-end beer and wine sales.

Beer Article
Looking Back on Beer Trends    December 31, 2013
By: Jack Robertiello

As we wait for various firms to analyze the 2013 beer sales let look back on some of today’s players that are smart and move slowly and steadily and they build attention for their brews.

Industry Report Article
Traffic Flat But Spending Is Up   December 20, 2013
By: Jack Robertiello

You may have already noticed no growth in your customer counts, but according to an industry report, your guests are starting to loosen their purse strings.

Wish List Article
4 Wishes For The New Year   December 20, 2013
By: Jack Robertiello

What does 2014 hold? Here are four things we'd like to see get more attention in the New Year.

Beer Styles Article
Hops Are The New King   December 10, 2013
By: Jack Robertiello

Recent data shows that the hoppy IPA beer styles are becoming one of the country's favorite styles - how many do you carry?

Trends in 2014 Blog
4 Things To Look For In 2014   December 9, 2013
By: Jack Robertiello

Making predictions is a game anyone can play, and this is the perfect time of the year to do so as the light of 2013 begins to fade. Here, then, are some trends that will emerge in 2014 in bars and restaurants.

Cocktail Trends Article
Sales May Be Flat, But Adult Beverage Dollars Are Up   December 9, 2013
By: Jack Robertiello

A major report on on-premise activity in alcohol reveals that 2013 when done will likely show fuller registers even though total volume is slow growing.



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