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NCB Author

Donna Hood Crecca

Contributing Writer

Donna Hood Crecca

Donna Hood Crecca is the Senior Director of the Adult Beverage Resource Group at Technomic Inc. She is a veteran of the drinks industry, having written about beverage alcohol in on-premise establishments and at retail for nearly two decades. Before joining Technomic, she was Publisher & Editorial Director of Nightclub & Bar magazine; prior to that she was Editor of Cheers. Additionally, she served as a Contributing Editor to Chain Leader and Editor of F&B Business. She has broad knowledge of bar, nightclub and restaurant marketing, operations, human resources and growth strategies, with specific expertise in beverage sales, promotion, service and training, having covered these topics for a number of industry magazines. She is a frequent presenter at industry events, including the Nightclub & Bar Convention and Trade Show, Tales of the Cocktail, National Restaurant Association Show, Council of Hotel and Restaurant Trainers (CHART) and the Alcohol Responsibility Conference. Crecca holds a bachelor's degree in magazine journalism from Syracuse University and has done graduate work in magazine publishing management at New York University. She is BarSmarts Advanced Certified and has served as President of the International Foodservice Editorial Council.

Donna Hood Crecca Blog
Toast Repeal But...   December 5, 2011
By: Donna Hood Crecca

Repeal Day is worth celebrating, so long as bar pros also acknowledge that threats to the business exist today.

Rescue Tour logo Article
On a Mission   December 5, 2011
By: Donna Hood Crecca

With more than 230 bar, club and restaurant operators in one room, you’d think it would be a pretty raucous atmosphere, and yet minutes before the first Nightclub & Bar University Rescue Tour event kicked off, the room was eerily quiet.

Donna Hood Crecca Article
Join NCB Online!   December 5, 2011
By: Donna Hood Crecca

After 26 years, the decision has been made to transition Nightclub & Bar articles, columns and information you’ve come to rely upon into the digital space.

Portland Article
Value Priced Drinks and Happy Fish   November 23, 2011
By: Donna Hood Crecca

Restaurants Unlimited focuses on sustainable fish and wallet-friendly drink pricing at its latest concept, Portland Seafood Company.

Basketball Article
Basketball Lockout Impact Varies   November 23, 2011
By: Donna Hood Crecca

What's the impact of the NBA lockout on bars and restaurants? It depends on who you ask.

VIBE Article
VIBE Sponsors to Shine   November 23, 2011
By: Donna Hood Crecca

The roster of spirits, wine, beer and allied companies sponsoring the 2012 VIBE Conference is growing fast and shows the commitment these companies have to their chain and hotel partners.

Donna Hood Crecca Article
Supplier Landscape Shifts Ahead?    November 21, 2011
By: Donna Hood Crecca

Two major players assert their intentions to dominate the global spirits and wine business, and a third company faces unique opportunities. What does this mean for chain beverage operators?

Fresh cocktail Article
Chain Beverage Buzz: Nov. 28, 2011   November 21, 2011
By: Donna Hood Crecca

Maggiano's celebrates 20 years and launches new happy hour menu, Benihana's sake wins, innovative flavors drive traffic and TIPS gains favor in New York.

Top 100 logo Article
Calling High-volume Bars: Take the Top 100 Survey   November 16, 2011
By: Donna Hood Crecca

The 2012 Nightclub & Bar Top 100 survey is available now — Find out why you should participate!

Top 100 Article
NCB Top 100: What's in It for Me?   November 16, 2011
By: Donna Hood Crecca

The Nightclub & Bar Top 100 survey takes 5 minutes to complete but can earn your venue more than 15 minutes of fame.

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