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NCB Author

Donna Hood Crecca

Contributing Writer


Donna Hood Crecca

Donna Hood Crecca is the Senior Director of the Adult Beverage Resource Group at Technomic Inc. She is a veteran of the drinks industry, having written about beverage alcohol in on-premise establishments and at retail for nearly two decades. Before joining Technomic, she was Publisher & Editorial Director of Nightclub & Bar magazine; prior to that she was Editor of Cheers. Additionally, she served as a Contributing Editor to Chain Leader and Editor of F&B Business. She has broad knowledge of bar, nightclub and restaurant marketing, operations, human resources and growth strategies, with specific expertise in beverage sales, promotion, service and training, having covered these topics for a number of industry magazines. She is a frequent presenter at industry events, including the Nightclub & Bar Convention and Trade Show, Tales of the Cocktail, National Restaurant Association Show, Council of Hotel and Restaurant Trainers (CHART) and the Alcohol Responsibility Conference. Crecca holds a bachelor's degree in magazine journalism from Syracuse University and has done graduate work in magazine publishing management at New York University. She is BarSmarts Advanced Certified and has served as President of the International Foodservice Editorial Council.


Nightclub & Bar Top 100 Article
Nightclub & Bar Top 100   March 8, 2010
By: Donna Hood Crecca

Developed by Nightclub & Bar in partnership with Technomic Inc., the 2010 Top 100 list is the industry’s only ranking of leading nightclub, bar and lounge venues based on total revenue.

Dale DeGroff Article
Dale DeGroff First Recipient of VIBE Visionary Award   February 22, 2010
By: Donna Hood Crecca

For his tireless pursuit of the craft of the cocktail, Dale DeGroff has been selected to receive the inaugural VIBE Visionary Award during the VIBE Conference at the Palazzo in Las Vegas, March 9-10.

Article
Privatization for Four Control States?   February 22, 2010
By: Donna Hood Crecca

Washington, Virginia, North Carolina and Mississippi are each assessing plans to reform their alcohol regulatory systems, and privatization is among the options on the table.

Copacabana logo Article
Resurrecting Lola at Miami's Copacabana   February 18, 2010
By: Donna Hood Crecca

La Copa will open a lavish 10,000-square-foot rendition of the Latin nightclub Copacabana in Miami’s South Beach in May 2010, with a Las Vegas location opening later that year.

Article
See You at The Show!   February 10, 2010
By: Donna Hood Crecca

Nightclub & Bar offers plenty of big growth ideas, as does the show taking place March 8-10 in Las Vegas. Tap into all that Nightclub & Bar has to offer through the show and the magazine.

Applebee's draft beer Article
Ounce by Ounce   February 10, 2010
By: Donna Hood Crecca

Applebee’s tracks pours and trains staff to achieve higher draft beer profits.

Stephen Barth Article
Legal Eagle: Top Law Issues for Operators   February 10, 2010
By: Donna Hood Crecca

Hospitality law expert Stephen Barth discusses his hot issues for bar, restaurant and nightclub owners and operators, from tip sharing and foreclosures to bottle service and allergies.

Article
(Cautious) Optimism Abounds for On-Premise Industry   February 8, 2010
By: Donna Hood Crecca

Beverage pros are optimistic about job security, DISCUS’ forecast calls for higher on-premise spirits sales and NRA projects 1.2 percent dollar growth in full-service restaurant sales.

Article
Spirits Industry “Recession Resilient”   February 8, 2010
By: Donna Hood Crecca

Citing figures that show distilled spirits volume grew 1.4 percent but revenue held steady at $18.7 billion in 2009, DISCUS CEO Peter Cressy calls the industry “recession resilient.”

Rich Melman Article
Melman & Sons to Present at VIBE Conference   February 8, 2010
By: Donna Hood Crecca

Restaurant industry icon Rich Melman, founder and chairman of Lettuce Entertain You Enterprises, will close the upcoming VIBE Conference in Las Vegas with a rare keynote address.



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