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NCB Author

Alissa Ponchione

Contributing Editor


Alissa Ponchione

Alissa Ponchione is a contributing editor for Nightclub & Bar Media Group, writing feature articles as well as the Promo Power e-newsletter. She is a recent graduate of American University with a master's degree in literature; she also graduated from the E.W. Scripps School of Journalism at Ohio University, where she majored in magazine journalism. Alissa's magazine experience has included work at AARP The Magazine, Northern Virginia Magazine and Southeast Ohio.


Capitol Hill Article
Industry Issues: Understanding the CARE Act   June 30, 2010
By: Alissa Ponchione

The CARE Act is a controversial issue for wholesalers, who want to reinforce the 21st Amendment and alcohol supplier trade associations, who denounce the Act.

Old Chicago Article
New Summer Cocktail Menus Spell Success   June 28, 2010
By: Alissa Ponchione

Smokey Bones Bar & Fire Grill, T.G.I. Friday's and Old Chicago are all revamping their cocktail menus, making seasonal changes that pique guest interest.

Cherry Patriot Cocktail Article
Drink Recipes: Patriotic Fourth of July Concoctions   June 23, 2010
By: Alissa Ponchione

These Fourth of July cocktails are the perfect way to celebrate the red, white and blue, and an even better way to get patrons to stick around for more than just fireworks.

Nielsen logo Article
Industry Trends: Consumers Still Cautious but Looking Toward Future of Going Out   June 23, 2010
By: Alissa Ponchione

Although the economy is recovering, consumers are still cautious about going out and indulging, according to beverage consumer survey results from The Nielsen Company.

Stingaree Article
New on the Scene: June 16, 2010   June 16, 2010
By: Alissa Ponchione

The latest bar openings include Estadio in Washington D.C., Howl at the Moon in Boston, a new patio club at Stingaree in San Diego, an updated indoor design at NYC's mad46 and The Parlour Room in Hollywood.

Wine Glasses Article
Private Label Profit Makers   June 14, 2010
By: Alissa Ponchione

A restaurant’s brand is what differentiates it from the competition, and some chains such as Romano's Macaroni Grill, Maggiano's, P.F. Chang's and Hyatt are applying that thinking to their beverage programs by creating private label wines.

Infusion Lounge VIP room Article
SF’s Infusion Lounge Launches VIP Membership   June 10, 2010
By: Alissa Ponchione

The VIP Membership Program at Infusion Lounge in San Francisco offers guests customized bottle service cabinets, engraved glassware, VIP parking, birthday events and more.

Blue Underdog Cocktail Article
Drink Recipes: World Cup Cocktails   June 9, 2010
By: Alissa Ponchione

With the World Cup about to get underway — games are happening June 11-July 11 — fortify those insatiable soccer fans posted up at your bar by offering drinks inspired by the world’s most popular sport.

Wine Glasses Article
Training Days   June 8, 2010
By: Alissa Ponchione

Who needs a sommelier? Training bartenders and servers about wine won’t break the bank but will add to the bottom line.

Chopin Red Vodka Article
Viva La Vodka   June 8, 2010
By: Alissa Ponchione

Vodka is the go-to spirit for bartenders looking to create an accessible libation or leverage its base ingredient as a jumping off point for a complex concoction.



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