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NCB Author

Alissa Ponchione

Contributing Editor


Alissa Ponchione

Alissa Ponchione is a contributing editor for Nightclub & Bar Media Group, writing feature articles as well as the Promo Power e-newsletter. She is a recent graduate of American University with a master's degree in literature; she also graduated from the E.W. Scripps School of Journalism at Ohio University, where she majored in magazine journalism. Alissa's magazine experience has included work at AARP The Magazine, Northern Virginia Magazine and Southeast Ohio.


NCB Show Article
Unforgettable Moments from the 2011 NCB Convention and Trade Show   March 16, 2011
By: Alissa Ponchione

Bigger and better than ever, the 2011 Nightclub & Bar Convention and Trade Show occupied 176,000 square feet of the Las Vegas Convention Center, drew 31,000 attendees and delivered great speakers and knock-out nightlife events.

National Restaurant Association Article
March Madness Proves Profitable for Restaurants, Bars   March 16, 2011
By: Alissa Ponchione

March Madness is a lucrative event for restaurants and bars, according to the National Restaurant Association survey. Are you ready to tap into the insanity and ramp up business at your bar?

Article
Winning Recipes from the 2011 Shake It Up! Competition   March 10, 2011
By: Alissa Ponchione

Here's a list of all the recipes made in the final round of the Shake It Up! Competition at this year's 2011 Nightclub & Bar Convention and Trade Show.

Alissa Ponchione Blog
Patrick Henry's Successful Promotion Ideas    March 9, 2011
By: Alissa Ponchione

At the 2011 Nightclub & Bar Convention and Trade Show, Patrick Henry discussed the evolution of promotions over the past 20 years.

AGAINN Article
St. Patrick's Day Promos We Love   March 9, 2011
By: Alissa Ponchione

St. Patrick’s Day is often the rowdiest day of the year, as many lovers of Irish culture want to pay homage to all things Irish. If you haven’t already planned an event, check out some of these great St. Patrick’s Day promos and get started today!

Article
Facebook With a Twist   March 8, 2011
By: Alissa Ponchione

Maria Miranda detailed the benefits of a Facebook fan page to a bar or club business -- and how to achieve them -- during her “Facebook With a Twist” workshop at the 2011 Nightclub & Bar Convention and Trade Show.

Peter Cressy Article
DISCUS' Peter Cressy Keynotes NCB Show   March 7, 2011
By: Alissa Ponchione

In Dr. Peter Cressy's keynote speech at the NCB Show, he discussed the positive outlook for the spirits industry while decrying the ongoing threat of tax increases and ignition interlock.

Alissa Ponchione Blog
The 2011 Nightclub & Bar Show Kicks Off!   March 7, 2011
By: Alissa Ponchione

The NCB Show kicks off today in Las Vegas, and there is no doubt a high-energy crowd of bar, nightclub and industry workers are eager to get started in growing their business.

Lucid Rockstar Article
Riding High   March 7, 2011
By: Alissa Ponchione

Mixing spirits with an energy drink can create a raucous — even spirited — atmosphere at your bar or club while amping up profits.

Diesel Club Lounge Article
Ties That Bind   March 7, 2011
By: Alissa Ponchione

Traveling through Pittsburgh, the remnants of the steel city’s past adorn the streets. Among these modernized relics sits Diesel Club Lounge, a venue that is part of Pittsburgh’s storied history, as well as its rich future.



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