Products to Profit By
Take Note of Some Sales-Boosting Suppliers
Where there's a will, there's a way, as they say,
and the following companies have dedicated their creative efforts and
will to making sure you, as a bar or nightclub owner or operator, have
a way to become more successful this fall. Check out this A-Z sampling
of suppliers representing a variety of on-premise offerings and
consider ways you might implement them into your venue to maximize
profits and promotion potential.
Admit One Products
Admit One Products is the world’s largest online ticket company. It specializes in stock and custom online ordering automation for raffle tickets, wristbands, coat checks, event tickets, credentials and passes, e-tickets and fulfillment and more. Admit One has a huge variety of wristbands with various new exciting designs in several different packs: 100, 500 and 1,000 with prices starting at just $5.99. For more information, visit www.admitoneproducts.com.
The Beer Bible
“With craft beer distinguishing itself as the fastest growing segment of the U.S. beverage alcohol market for the second straight year, retailers know that they need to be ready to answer their customer’s questions about the wide variety of U.S. beer styles and the thousands of different beer brands that are currently available,” said Michael Kuderka, publisher of “The Essential Reference of Domestic Brewers and Their Bottled Brands.”
“As the consumer continues to seek out new and specialty craft beers from small and large brewers, our book and the Online Companion helps the retailer keep pace with this expanding market.” For more information, visit www.thebeerbible.com.
Money Tree ATM
The RL 6300 is Moneytree ATM’s newest rear-loading, weather-resistant ATM. It features a 7-inch color LCD display and a 2-inch thermal printer. The RL 6300 contains a DeLaRue SDD 1700 dispenser featuring a 2,000-bill capacity, and it utilizes a 256 MB compact flash technology for simple program updates.
The RL 6300 uses the secure and stable Linux Operating System. While meeting all security requirements, this machine also has a VISA/PCI Encrypting PIN pad and is Triple DES compliant. The RL 6300 also features two Medeco safe locks for dual key holder security. This new, all-American-made ATM is one of the most durable, low-cost, rear-loading ATMs in the industry. For more information, visit www.moneytreeatm.com.
Neoplex
Neoplex introduces a full line of liquid chalk markers in eight great fluorescent, neon colors. Write on glass, acrylic, plexiglas or any smooth hard surface, and when you’re ready to change your message, they come right off with a damp cloth. Give your signage better visibility! For more information, call (800) 451-9779 ext. 200.
Shotski's Bar Supplies
Shotski’s introduces Caulkshot, the newest, most fun and most creative way of serving gelatin shots. Simply combine water, liquor and mix together, pour into tubes, place back cap on tube, place in refrigerator, then have someone walk around the bar/club/party and dispense each shot right into their mouths! It’s fun, easy and unique. For more information, call (904) 276-5599 or visit www.shotskis.com.
Boca Loca
Boca Loca captures the excitement of Carnaval with its unique, full flavor and body, and it couples perfectly with almost anything you can mix with rum, vodka or gin. Cachaça is a Brazilian liquor made from distilled sugar cane juice. So is rum, but rum is made from molasses while Cachaça is made straight from the juice of unrefined sugar cane. Boca Loca is truly handcrafted on a small farm in the northern part of São Paulo state, where they fill one bottle at a time. This unique spirit is sold in a vibrant upscale bottle, including recipes and information in English, with a label created specifically for the U.S. market. For more information, visit www.drinkbocaloca.com.
Stirrings
Stirrings recently unveiled three new Cocktail Mixers, perfect for the fall and holiday season. One of the hallmarks of the Stirrings brand is its commitment to pushing the envelope in the cocktail world, and this season they’ve created flavors that are cause for celebration –– the Spiced Apple Mixer and Rimmer, Chocolate Peppermintini Mixer and Rimmer, and Peach Bellini Mixer and Rimmer. The latest collection of Mixers and Rimmers will bring holiday cheer to bartenders and patrons, due to their easy “shake and pour” preparation and delicious flavors. For more information, visit www.stirrings.com.
Drinx Topper
The Drinx Topper is the first product dispenser designed to rim a beer bottle or shot glass. Its lemon-shaped, spring-loaded top applies the perfect amount salt, sugar or spice to the interior of a bottle or glass. No more messy spills or frothing! For more information, visit www.drinxtopper.com.
Harbour House
Harbour House Bar Crafting has just designed a unique, contemporary-style portable back bar that combines mahogany high image and multi-purpose serviceability. It is custom made to accommodate variations in size, storage capacity, display space and equipment needs. It also features non-visible heavy duty casters, adjustable glass and wood shelving, glasses container slides, (locking) upper and/or lower doors, upper mirrored sections and possible removable wine racks and liquor steps. For more information, visit www.harbourhouse.com.
Reality Rox
RealityRox specializes in the promotion of today’s hottest celebrities, including more than 250 talents. Catering to nightclubs and bars, this is your talent resource. Host your favorite celebrities or bring the RealityRox “Lights, Camera, Re-Action Crew” to your venue with celebrities to give patrons their 15 minutes of fame and be filmed live for an upcoming project. RealityRox knows your time is valuable. Talent is available for promotions such as radio, TV and newspaper interviews. For more information, visit www.realityrox.com, e-mail booking@ realityrox.com or call (323) 230-7228.
Hiram Walker
Today, the slightly sweet, slightly tart flavor of the pomegranate is one of the most talked about and sought-after tastes, as well as the inspiration for the new Hiram Walker˙ Pomegranate Schnapps. As a leading producer of premium-quality liqueurs, flavored brandies and other bar essentials, Hiram Walker has been excited to introduce the world’s first pomegranate schnapps made with all-natural, real fruit flavor, joining the brand’s full line of 35 other all-natural flavors. The pomegranate mixes flawlessly with vodka, gin, rum, tequila and even Champagne. See what the talk is about. For more information, visit www.pernod-ricard-usa.com.
Malibu Ice Co. Malibu Ice Company LLC announces the launch of its Beach Club Ices brand of “Frozen Cocktails on a Stick.” According to the company’s founder and CEO, Jody Helfend, customers in Las Vegas are raving about the Strawberry Daiquiri and Margarita Frozen Cocktails on a Stick. These are 100-milliliter bars made with fresh fruits and juices and each contain approximately 6 percent alcohol by volume. To date, they have been a hit with several casinos and hotels in Vegas among young, trendy consumers. For more information, call (818) 225-5313 or e-mail
Robin Technologies
Now available from Robin Technologies are Backlit Table Billboards, customizable for every table and bar. This unique and remarkable battery-operated table tent can drive margins higher. Here’s how. Advertising is most effective when it reaches someone who is about to purchase. That “someone” is your food, beverage or entertainment customer, and when you lead this customer to your more profitable products, you succeed. There also are eight colors and styles to choose from: Silver Metallic, Silver Brush, Copper Brush, Cork, Oil Green, Teflon Red, Pearl White and Mahogany. Create your own ad inserts on an inkjet printer and print them on overhead transparency, or Robin can design and print for you. For more information, visit www.entreemarketing.biz or call (301) 881-6325 ext. 110.