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Beverage News
Blueberry Hill
Heaven Hill Distilleries Inc., producers of Burnett’s Gin and Vodka
franchise, have added Blueberry as the 14th flavor in the vodka
portfolio. Burnett’s Blueberry is the newest addition to the popular
flavors, which include Cherry, Citrus, Coconut, Cranberry, Grape, Lime,
Mango, Orange, Peach, Raspberry, Sour Apple, Vanilla and Watermelon.
“The Burnett’s flavors have been able to quickly capitalize on consumer
trends in the flavored spirit arena,” said Reid Hafer, brand manager
for Heaven Hill’s Burnett’s franchise. “The result is a successful line
of flavored vodkas that continues to grow in volume and offerings
annually.”
For more information, visit www.burnettsvodka.com.
The Money Grows on FeveR-tree
As the quality of cocktails has skyrocketed, cocktail mixers haven't
kept Pace, say the makers of Fever-Tree, a line of premium all-natural
mixers from the UnitedKingdom. The full range of the company's natural
beverages includes Fever-Tree Indian Tonic Water, Ginger Ale, Club Soda
and Bitter Lemon. The artisanally crafted line is produced in
single-serving, recyclable glass bottles ensuring freshness and fizz
eachtime a bottle is opened. High carbonation aids in delivering subtle
botanical aromas. Using only fresh, high quality ingredients,
Fever-Tree mixers allow the flavors of top shelf spirits to shine
through. "The difference between long drinks mixed with our premium
mixers and those previously available is so large that we have started
to recruit drinkers back to classics like Gin & Tonic," says
Charles Rolls, managing director of Fever-Tree Ltd.
For more information visit www.fever-tree.com.
Turn Me Riesling
Veteran importer and distributor Manfred Bauer of Wein-Bauer Inc.
announces the addition of a Riesling to his Turn Me series: A much
drier Riesling than what is on the market today. “There’s no doubt that
Rieslings are popular when paired with certain foods,” Bauer says, “but
my goal in introducing a drier style Riesling to the U.S. market is to
get away from the overly sweet style Riesling that is widely
distributed. There’s such a heightened awareness of many global
offerings today in both the wine and food markets, that to bring one of
Germany’s most popular quality white wines to this country, and to
tweak it a bit, makes good common sense,” says Bauer. Bauer hopes to
build on the popularity of his successful Turn Me series, which
introduced Turn Me Red wine nearly a year ago.
For more information, visit www.weinbauer.com or call (847) 678-0685.
A Decade of Redrum
Three-D Spirits Inc. launched RedRum in 1997 and will be celebrating
its 10-year anniversary throughout the year. RedRum, the “original”
tropical fruit infused rum, was created by Dan DaDalt, who first
developed the rum in his home kitchen. RedRum was the first rum blended
with natural mango, pineapple, coconut and cherry flavors. Over the
years, RedRum has gained loyal, cult-like following and today
distributes to 40 states and five countries. To commemorate the
milestone, Three-D has created limited edition bottle caps and
t-shirts, plus an online raffle.
For more information, visit www.redrum.com.
Frozen Cocktails on a Stick
Malibu Ice Co. LLC has announced the expansion of its Beach Club Ices
brand of “Frozen Cocktails on a Stick” into Cabo San Lucas, Mexico. The
company announced its distribution agreement with US Foods de Mexico.
The adult liquor pops initially will be available at the Harley
Davidson Café and Baja Cantina. Several leading hotels and tour
operators will be featuring the Beach Club Ices soon after. Malibu Ice
says that in six short months in Las Vegas, Beach Club Ices has grown
from a customer base of five to 14 casinos and says, “This summer
thousands of customers in Las Vegas will be able to enjoy the cool,
refreshing frozen cocktails poolside during the day and at many outdoor
events including poolside parties, concerts and corporate events during
the evenings,” the company says. “We expect the Cabo San Lucas market
to become as vibrant market for Beach Club Ices as Las Vegas.”
For more information, visit www.beachclubices.com.
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