Future Brands Hires Bobby G

Future Brands LLC, the U.S. sales and distribution operation for Beam Global Spirits & Wine Inc., and the Absolut Spirits Co. Inc., has hired Bobby "G" Gleason as the master mixologist and manager of on-premise training. In this newly created position, Gleason will be responsible for developing cocktail menus for key national accounts, exploring new uses for Future Brands' products and facilitating sales training in alignment with Beam Global's Virtual Spirit and the Absolut Spirits Academy sales training programs.
Gleason will report directly to John Meisler, vice president sales training and brand education, Beam Global Spirits & Wine, and Mike Glennon, vice president sales and marketing, Future Brands LLC.
 
"We are excited to partner with such a respected mixologist," said John Meisler, vice president sales training and brand education, Beam Global Spirits & Wine, Inc. "Bobby's vast experience and expertise will help raise the profile of the Future Brands portfolio by educating bartenders across the country how to masterfully mix our products in inventive ways. Our people are our best brand ambassadors. Gleason is just the person for this new role."